Terms and Conditions
Element Labs (Pty) Ltd, trading as AuraNova · Last updated 12 July 2026
Overview
Welcome to AuraNova. The terms “we”, “us” and “our” refer to Element Labs (Pty) Ltd, registration number 2026/419578/07, a company incorporated in the Republic of South Africa, trading as AuraNova.
We operate this website, including all related information, content, features, tools, products and services (the “Services”). These Terms and Conditions, together with any policies referenced in them (the “Terms”), describe your rights and responsibilities when you use the Services.
Please read these Terms carefully. They include important information about your legal rights, including warranty disclaimers, limitations of liability, and your rights of return and cancellation.
By visiting, interacting with, or using our Services, you agree to be bound by these Terms and by our Privacy Policy. If you do not agree, you should not use or access our Services.
Nothing in these Terms is intended to limit or exclude any right you have under the Consumer Protection Act 68 of 2008 (“CPA”), the Electronic Communications and Transactions Act 25 of 2002 (“ECTA”), or any other law that cannot lawfully be excluded.
Section 1 — Supplier Information (ECTA Section 43)
- Legal name
- Element Labs (Pty) Ltd
- Trading name
- AuraNova
- Company registration number
- 2026/419578/07
- Registered / business address
- 57 Heerengracht Street, Cape Town, 8001, South Africa
- elementlabs.2026@gmail.com
- Telephone
- +27 68 960 8364
- VAT number
- Not currently VAT registered
- Website
- aura-nova.co.za
Section 2 — Access and Account
By agreeing to these Terms, you confirm that you are at least 18 years old and legally capable of entering into a binding contract. Our products are not intended for sale to minors.
To use the Services — including browsing our store or purchasing products — you may be asked to provide information such as your name, email address, delivery address, and payment details. You confirm that all information you provide is correct, current and complete, and that you have all rights necessary to provide it.
You are solely responsible for keeping your account credentials secure and for all activity under your account. You may not transfer, sell, assign, or license your account to any other person.
Section 3 — Our Products
We have made every effort to represent our products accurately on this website. Please note that colours and product appearance may differ from how they appear on your screen, depending on your device and its settings.
All product descriptions are subject to change at any time without notice, at our discretion. We reserve the right to discontinue any product at any time, and to limit the quantities of any product we offer to any person, geographic region or jurisdiction, on a case-by-case basis.
Section 4 — Health and Product Use Disclaimer
AuraNova products are complementary medicines / health supplements intended to supplement the diet. They are not medicines and are not intended to diagnose, treat, cure, or prevent any disease or medical condition.
- Any statements made about our products have not been evaluated by the South African Health Products Regulatory Authority (SAHPRA).
- Always read the label and use only as directed. Do not exceed the recommended daily dose.
- Consult a healthcare professional before use if you are pregnant, breastfeeding, taking prescription medication, have a known medical condition, or are giving the product to a person under 18.
- If symptoms persist or adverse effects occur, discontinue use and consult your healthcare professional.
- Keep out of reach of children. Store as directed on the label.
- Supplements are not a substitute for a balanced diet, a healthy lifestyle, or medical treatment.
Any information published on our website, in our emails, or on our social media channels is provided for general information only and does not constitute medical advice. You rely on it at your own risk.
Section 5 — Orders
When you place an order, you are making an offer to purchase. We reserve the right to accept or decline any order at our discretion. Your order is not accepted until we confirm acceptance — for card payments, we must first receive and process your payment; for cash-on-delivery orders, acceptance takes place when we confirm the order (by telephone, SMS, WhatsApp or email) and dispatch it.
Please review your order carefully before submitting it, as we may be unable to accommodate cancellation requests after an order has been accepted and dispatched.
If we do not accept, change, or cancel an order, we will attempt to notify you using the email address, phone number, or delivery address provided at the time the order was placed.
Your purchases are subject to return, exchange, or refund in accordance with our Refund and Returns Policy and with the CPA.
You confirm that your purchases are for your own personal or household use and not for commercial resale or export, unless we have agreed otherwise in writing.
Section 6 — Prices, Payment and Billing
All prices are shown in South African Rand (ZAR) and include VAT where applicable.
Prices, discounts and promotions may change without notice. The price charged will be the price in effect at the time your order is placed, as set out in your order confirmation. Unless expressly stated, posted prices exclude delivery charges.
Prices on this website may differ from prices offered in physical stores, on marketplaces, or by third-party retailers. From time to time we may run promotions governed by their own terms and conditions. Where a promotion’s terms conflict with these Terms, the promotion’s terms will apply to that promotion.
Payment methods. We accept card payments via our payment gateway, EFT, instant EFT, and cash on delivery (COD). Card payments are processed by our third-party payment service provider over a secure connection. We do not store your full card details on our servers.
Cash on delivery. Where COD is available, payment must be made in full to the courier at the time of delivery, in the manner indicated at checkout. If payment is not made on delivery, the order will be returned to us and may be cancelled. We may decline COD orders at our discretion, including where a delivery address is outside our COD service area or where previous COD orders have been refused on delivery.
You confirm that: (i) any payment information you provide is true, correct and complete; (ii) you are authorised to use the payment method; and (iii) you will pay all charges incurred at the posted prices, including delivery charges and all applicable taxes.
You agree to keep your account and payment information current so that we can complete your transactions and contact you where necessary.
Section 7 — Delivery
We deliver within South Africa via third-party courier partners. Delivery timelines and charges are set out in our Shipping Policy.
All delivery times are estimates only and are not guaranteed. We are not liable for delays caused by couriers, incorrect or incomplete delivery addresses supplied by you, failed delivery attempts, or events outside our reasonable control.
Risk in the goods passes to you on delivery to you or to any person at the delivery address who accepts the goods on your behalf. Ownership passes once we have received payment in full.
If we are unable to deliver within the agreed period, we will notify you and you may cancel the order and receive a full refund, in accordance with section 46 of ECTA.
Section 8 — Cancellation, Returns and Refunds
Your rights to cancel, return and receive a refund are set out in full in our Refund and Returns Policy, which forms part of these Terms.
In summary:
- Cooling-off (ECTA s44). As this is an electronic transaction, you may cancel your order without reason and without penalty within 7 (seven) days after receiving the goods. You must return the goods to us, and you are responsible for the direct cost of returning them. We will refund you within 30 days of cancellation.
- Damaged, defective or incorrect goods (CPA). If goods arrive damaged, defective, or are not what you ordered, contact us within 7 days of delivery and we will arrange a replacement or a refund at no cost to you.
- Hygiene and safety. For health and safety reasons, we cannot accept the return of supplements where the seal has been broken or the packaging opened, unless the product is defective. This does not affect your rights in respect of defective goods under the CPA.
Section 9 — Intellectual Property
The Services — including all trademarks, brands, text, images, graphics, product photography, video, audio, and the design, selection and arrangement of them — are owned by Element Labs (Pty) Ltd, its affiliates or its licensors, and are protected by South African and international intellectual property laws.
These Terms permit you to use the Services for your personal, non-commercial use only. You may not reproduce, distribute, modify, create derivative works of, publicly display, republish, download, store, or transmit any material from the Services without our prior written consent.
“AuraNova”, the AuraNova logo and star device, and our product names, designs and slogans are trademarks of Element Labs (Pty) Ltd. You may not use them without our prior written permission. All other names, logos and marks appearing on the Services are the trademarks of their respective owners.
All rights not expressly granted in these Terms are reserved.
Section 10 — Third-Party Links and Tools
The Services may contain links to, or embedded functionality from, websites and tools operated by third parties (for example, payment gateways, courier tracking, analytics and marketing tools).
We do not control and are not responsible for the content, accuracy, or practices of any third-party website or tool. Access to such tools is provided “as is” and “as available”, without warranties of any kind and without endorsement. Your use of them is at your own risk, and you should review the relevant third party’s terms and privacy policy.
We are not liable for any loss or damage arising from your access to any third-party website, or your purchase or use of any third-party products or services. Complaints or questions about third-party products and services should be directed to that third party.
Section 11 — Privacy and Personal Information
All personal information we collect through the Services is processed in accordance with our Privacy Policy and the Protection of Personal Information Act 4 of 2013 (“POPIA”).
By using the Services, you acknowledge that you have read our Privacy Policy. Information you submit may be shared with our service providers (for example, payment processors, couriers, hosting providers and email platforms), some of whom may process data outside South Africa, in order to provide the Services to you.
Our Information Officer can be contacted at elementlabs.2026@gmail.com.
Section 12 — Reviews and Feedback
If you submit, upload, post, email or otherwise send us any ideas, suggestions, feedback, reviews, proposals or other content (“Feedback”), you grant us a perpetual, worldwide, sub-licensable, royalty-free licence to use, reproduce, modify, publish, distribute and display that Feedback in any medium, for any purpose, including commercial use.
You confirm that: (i) you own or have all necessary rights to the Feedback; (ii) you have disclosed any compensation or incentive you received in connection with it; and (iii) the Feedback complies with these Terms.
We are under no obligation to keep Feedback confidential, to pay for it, or to respond to it.
We may (but are not obliged to) monitor, edit or remove Feedback that we consider unlawful, offensive, threatening, defamatory, obscene, misleading, or otherwise objectionable, or that infringes any third party’s rights.
Your Feedback must not infringe any third party’s rights, must not be defamatory, abusive or unlawful, and must not contain any virus or malicious code. You may not use a false email address or impersonate any other person. You are solely responsible for your Feedback and its accuracy, and we accept no liability for Feedback posted by you or any third party.
Health claims in reviews. Customer reviews reflect individual experiences only. They are not medical advice and results are not guaranteed or typical.
Section 13 — Errors, Inaccuracies and Omissions
The Services may occasionally contain typographical errors, inaccuracies or omissions relating to product descriptions, pricing, promotions, offers, delivery charges, transit times, or availability.
We reserve the right to correct any error, inaccuracy or omission, and to change or update information or cancel an order if any information was inaccurate — at any time and without prior notice, including after you have submitted your order. If we cancel an order for this reason and you have already paid, we will refund you in full.
Section 14 — Prohibited Uses
You may access and use the Services for lawful purposes only. You may not use the Services, directly or indirectly:
(a) for any unlawful or malicious purpose; (b) to breach any law, regulation, rule or by-law; (c) to infringe our intellectual property rights or those of any other person; (d) to harass, abuse, insult, harm, defame, intimidate or discriminate against any person; (e) to transmit false or misleading information; (f) to send any unsolicited advertising, “spam”, chain letters or similar solicitation; (g) to impersonate any other person or entity; or (h) to engage in any conduct that restricts or inhibits anyone else’s use of the Services, or that may harm us or our users or expose us to liability.
You further agree not to: (a) upload or transmit viruses or malicious code; (b) reproduce, duplicate, copy, resell or exploit any part of the Services; (c) collect or track the personal information of others; (d) phish, pharm or pretext the Services; (e) use any robot, spider, scraper, data-extraction tool, automated agent or AI tool to access the Services except as permitted in Section 15; or (f) interfere with, bypass or circumvent any security or authorisation features, robot exclusion headers, or other measures we use to restrict access to the Services.
We may suspend, disable or terminate your account at any time, without notice, if we determine that you have breached these Terms.
Section 15 — Automated Agents
15.1 This section applies if you use, allow, enable, or cause the deployment of an Agent to access, use, or interact with the Services. “Agent” means any software or service that takes autonomous or semi-autonomous action on behalf of, or at the instruction of, any person or entity, and that can be executed without direct supervision.
15.2 No Agent may access, use, or interact with the Services unless it identifies itself and operates in accordance with clause 15.4 at all times. No Agent may access the Services if we have asked it to refrain from doing so.
15.3 We may limit, including by technical measures, whether and how any Agent accesses, uses, or interacts with the Services.
15.4 Agents must: (i) identify themselves in all HTTP/HTTPS requests by including “Agent” in the user-agent string; (ii) not conceal or obfuscate that the interaction is from an Agent, including by mimicking human behaviour or by completing or circumventing CAPTCHAs or similar measures; (iii) respond truthfully to any question or prompt seeking to determine whether the interaction is from a human or a computer; and (iv) not circumvent or avoid any measure intended to block, limit, modify or control Agent access to the Services.
Section 16 — Termination
We may terminate this agreement or your access to the Services (or any part of them) at our discretion, at any time and without notice. You will remain liable for all amounts due up to and including the date of termination.
The following sections survive termination: Intellectual Property, Feedback, Termination, Disclaimer of Warranties, Limitation of Liability, Indemnification, Severability, Waiver and Entire Agreement, Assignment, Governing Law, and Privacy — together with any other provision that by its nature should survive.
Section 17 — Disclaimer of Warranties
Information presented on or through the Services is made available for general information purposes only. We do not warrant its accuracy, completeness or usefulness. Any reliance you place on it is at your own risk.
To the fullest extent permitted by law, and except as expressly stated by us and except for any rights you have under the CPA that cannot be excluded, the Services and all products offered through them are provided “as is” and “as available”, without representation, warranty or condition of any kind, express or implied, including any implied warranty of merchantability, merchantable quality, fitness for a particular purpose, durability, title or non-infringement.
We do not guarantee that your use of the Services will be uninterrupted, timely, secure or error-free.
Nothing in this section limits the implied warranty of quality that applies to goods under section 56 of the CPA.
Section 18 — Limitation of Liability
To the fullest extent permitted by law, neither Element Labs (Pty) Ltd nor our directors, officers, employees, affiliates, agents, contractors, service providers or licensors will be liable for any injury, loss or claim, or for any direct, indirect, incidental, punitive, special or consequential damages of any kind — including loss of profit, loss of revenue, loss of savings, loss of data or replacement costs — whether based in contract, delict (including negligence), strict liability or otherwise, arising from your use of the Services or of any product purchased through the Services.
Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, for fraud, or for any liability that may not lawfully be excluded, including under section 61 of the CPA (liability for harm caused by unsafe or defective goods).
Where our liability may lawfully be limited, our total aggregate liability to you in respect of any order will not exceed the amount you paid for that order.
Section 19 — Indemnification
You agree to indemnify, defend and hold harmless Element Labs (Pty) Ltd and our affiliates, directors, officers, employees, agents, contractors, licensors and service providers against any loss, damage, liability or claim — including reasonable legal fees — payable to any third party arising out of: (1) your breach of these Terms or of any document incorporated by reference; (2) your breach of any law or of any third party’s rights; or (3) your access to and use of the Services.
We will notify you of any such claim, although a failure to notify you promptly will not release you from your obligations unless you are materially prejudiced. We may control the defence and settlement of the claim at your expense, including the choice of legal representatives, but we will not settle a claim that imposes non-monetary obligations on you without your consent (not to be unreasonably withheld). You will cooperate in the defence of the claim, including by providing relevant documents.
Section 20 — Disputes and Complaints
If you have a complaint, please contact us first at elementlabs.2026@gmail.com or +27 68 960 8364. We will acknowledge your complaint within 30 business days and aim to resolve it within 30 business days.
If we cannot resolve the matter, you may refer the dispute to the National Consumer Commission or to an accredited consumer ombud, in accordance with the CPA. This does not affect your right to approach a court.
Section 21 — Severability
If any provision of these Terms is found to be unlawful, void or unenforceable, that provision will nonetheless be enforceable to the fullest extent permitted by law, and the unenforceable portion will be deemed severed from these Terms. This will not affect the validity or enforceability of the remaining provisions.
Section 22 — Waiver and Entire Agreement
Our failure to exercise or enforce any right or provision of these Terms does not constitute a waiver of that right or provision.
These Terms, together with any policies posted by us on this website, constitute the entire agreement between you and us regarding your use of the Services, and supersede any prior agreements, communications or proposals, whether oral or written (including any earlier version of these Terms).
Any ambiguity in these Terms will not be interpreted against the drafting party.
Section 23 — Assignment
You may not cede, delegate, transfer or assign this agreement or any of your rights or obligations under it without our prior written consent, and any attempt to do so will be void. We may cede, assign, transfer or delegate these Terms and our rights and obligations under them without your consent and without notice to you.
Section 24 — Governing Law and Jurisdiction
These Terms and any separate agreement under which we provide Services to you are governed by and interpreted in accordance with the laws of the Republic of South Africa.
You consent to the jurisdiction of the Magistrates’ Court having jurisdiction over you in terms of section 45 of the Magistrates’ Courts Act 32 of 1944, notwithstanding that the claim may exceed the jurisdiction of that court. We may nevertheless bring proceedings in any other court with jurisdiction.
Section 25 — Headings
Headings are for convenience only and do not limit or affect the interpretation of these Terms.
Section 26 — Changes to These Terms
You can review the most current version of these Terms at any time on this page.
We reserve the right, at our discretion, to update, change or replace any part of these Terms by posting the updated version on this website. It is your responsibility to check this page periodically. Where the law requires it, we will notify you of material changes, and such changes will take effect on the date specified in the notice. Your continued use of the Services after changes are posted constitutes acceptance of those changes.
Section 27 — Contact Information
Questions about these Terms should be sent to us at:
Element Labs (Pty) Ltd t/a AuraNova
Registration number: 2026/419578/07
57 Heerengracht Street, Cape Town, 8001, South Africa
Email: elementlabs.2026@gmail.com
Phone: +27 68 960 8364